Maxwell’s Engine Start Module Wins the Innovative Product Award at 2015 Atlantic Truck Show

MAxwell Wins Innovative Energy Storage AwardMaxwell Technologies’ Engine Start Module (ESM) for large diesel trucks was awarded the Innovative Product Award by the Atlantic Truck Show in the show’s first biennial product awards, created to recognize innovative products in the trucking industry. Maxwell was honored with the award for employing ultracapacitor-based technology to crank and start diesel truck engines and for its success in installing over 5,000 ESMs in medium and heavy duty trucks in North America. The ESM was recognized for its unique ability to eliminate jump-starts, reduce idling, minimize total cost of operation, and provide fleet managers and owner operators with an alternative to the lead-acid battery, which has not been able to keep up with the growing energy demands of today’s trucking industry. Parts for Trucks, Inc., the largest distributor of heavy duty truck and trailer parts in Atlantic Canada and a Maxwell Technologies partner, nominated Maxwell for the award. Nominations were open to exhibiting individuals and businesses at the Atlantic Truck Show held this June in New Brunswick.


The ESM was chosen as a top product based on Heavy Duty Trucking's editorial coverage from December 2012 through November 2013. Finalists were chosen by a panel of judges, including Heavy Duty Trucking's editors and a panel of fleet executives and motor carrier maintenance experts, based on innovation, ability to address top industry issues and potential to improve a fleet's bottom line.

R&D 100 Awards

The editors of R&D Magazine recognized Maxwell’s Engine Start Module for medium and heavy duty trucks as one of the 100 most technologically significant products introduced into the marketplace in 2012. Since 1963, the R&D 100 Awards have identified revolutionary technologies newly introduced to the market. Winners of the R&D 100 Awards are selected by an independent judging panel and the editors of R&D Magazine. The publication and its online portal serve research scientists, engineers, and other technical staff members at high tech industrial companies and public and private laboratories around the world.

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